Scarlett Johansson is launching her own beauty brand, after stepping back from endorsing other brands in recent years. The Black Widow star expressed her fascination with the transformative power of beauty, which her mother instilled in her from a young age. The brand, set to be released early next year, will have a clean and accessible approach. Former Juicy Couture executive Kate Foster will serve as co-founder and CEO, with Johansson as the founder and chairman. The brand aims to elevate clean beauty and cater to those who want to achieve great skin with minimal effort.
